Privacy Policy

Effective Date: 05/16/2026
Website: www.thesaltyanchor.com
Business Name: The Salty Anchor

The Salty Anchor respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and protect information when you visit our website, place an order, join our email list, interact with us on social media, or otherwise use our services.

By using our website, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We may collect personal information that you provide directly to us, including:

• Name
• Email address
• Shipping and billing address
• Phone number, if provided
• Order details
• Payment information
• Customization or personalization details for products
• Messages, reviews, comments, or customer service inquiries
• Birthday month or other information provided for promotions, rewards, or membership perks

We may also automatically collect certain information when you visit our website, including:

• IP address
• Browser type
• Device type
• Pages viewed
• Referring website
• Date and time of visit
• Shopping activity
• Cookie and tracking information

If our website uses cookies, analytics tools, advertising pixels, or similar technologies, those tools may collect information about how visitors interact with our website.

2. How We Use Your Information

We use the information we collect to:

• Process and fulfill orders
• Create, personalize, and ship products
• Communicate with you about your order
• Respond to customer service questions
• Send tracking information and order updates
• Provide discounts, gift cards, rewards, or membership benefits
• Send marketing emails or newsletters, if you have opted in
• Improve our website, products, and customer experience
• Prevent fraud, protect our business, and maintain website security
• Comply with legal, tax, and accounting obligations

We do not sell your personal information in the traditional sense.

3. Payments

Payments are processed securely through our website platform and/or third-party payment processors. The Salty Anchor does not store your full credit card number or complete payment details.

Payment processors may collect and process payment information according to their own privacy policies and security practices.

4. Email Marketing

If you sign up for our email list, make a purchase, or otherwise opt in to receive marketing messages, we may send you emails about new products, sales, promotions, giveaways, ABDS Insider updates, cruise-themed merchandise, or other news from The Salty Anchor.

You can unsubscribe from marketing emails at any time by clicking the “unsubscribe” link at the bottom of our emails.

Even if you unsubscribe from marketing emails, we may still send transactional emails related to your orders, shipping, account activity, or customer service requests.

5. Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to:

• Remember your shopping cart
• Improve website functionality
• Analyze website traffic
• Understand customer behavior
• Measure marketing performance
• Personalize ads or promotions

You can control cookies through your browser settings. Please note that disabling cookies may affect certain website features, including cart and checkout functionality.

6. How We Share Information

We may share your information with trusted third parties who help us operate our business, including:

• Website hosting and e-commerce platforms
• Payment processors
• Shipping carriers
• Email marketing providers
• Analytics providers
• Advertising platforms
• Customer service tools
• Fraud prevention providers
• Professional service providers, such as accountants or legal advisors

We only share information as needed to provide our services, fulfill orders, improve our business, or comply with legal obligations.

7. Shipping Providers

To ship your order, we may share your name, shipping address, email address, phone number if provided, and order information with shipping providers such as USPS or other carriers.

Once your package is transferred to a shipping carrier, that carrier may process information according to its own policies.

8. Personalized and Custom Products

Many of our products may be personalized or made to order. If you provide names, dates, ship names, travel details, celebration details, or other custom information, we use that information to create and fulfill your order.

Please make sure any personalization details you provide are accurate before submitting your order.

9. Giveaways, Promotions, and Social Media

If you enter a giveaway, contest, or promotion, we may collect information such as your name, social media username, email address, mailing address, or other information needed to administer the promotion and deliver prizes.

If you interact with us on social media, information you provide may be visible to other users depending on your privacy settings and the platform’s policies.

10. Children’s Privacy

Our website and products are intended for general audiences and are not directed to children under 13. We do not knowingly collect personal information from children under 13.

COPPA applies to websites and online services directed to children under 13, and to general-audience websites that have actual knowledge they are collecting personal information from children under 13.

If we learn that we have collected personal information from a child under 13 without appropriate consent, we will delete that information.

11. Your Privacy Rights

Depending on where you live, you may have certain privacy rights, including the right to:

• Request access to the personal information we have about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of certain types of data sharing or targeted advertising
• Withdraw consent for marketing emails

California residents may have additional rights under the California Consumer Privacy Act and related state privacy laws. The California Attorney General explains that California privacy laws give consumers rights regarding access, deletion, correction, and limiting certain uses of personal information.

To make a privacy request, contact us at:

Email: [Insert business email]

We may need to verify your identity before completing certain requests.

12. Data Retention

We keep personal information only as long as necessary to:

• Fulfill orders
• Provide customer service
• Maintain business records
• Comply with tax, legal, and accounting requirements
• Resolve disputes
• Enforce our agreements

Order records may be retained for business, tax, and legal purposes.

13. Data Security

We take reasonable steps to protect your personal information from unauthorized access, loss, misuse, or disclosure. However, no website, online store, or electronic transmission is completely secure.

The FTC notes that businesses must honor privacy promises they make and maintain security appropriate to the type of data they possess.

14. Third-Party Links

Our website may include links to third-party websites, including social media platforms, partner websites, payment processors, shipping providers, or other services.

We are not responsible for the privacy practices, content, or policies of third-party websites. We encourage you to review their privacy policies before providing personal information.

15. International Visitors

If you visit our website from outside the United States, your information may be processed in the United States or other countries where our service providers operate.

By using our website, you understand that your information may be transferred to and processed outside your country of residence.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we will update the effective date at the top of this page.

Your continued use of our website after changes are posted means you accept the updated Privacy Policy.

17. Contact Us

If you have questions about this Privacy Policy or would like to make a privacy request, please contact us:

The Salty Anchor
Website: www.thesaltyanchor.com
Email: info@thesaltyanchor.com